Generic Shopify developers build stores. Shopify Certified Partners build stores that sell. FactoryJet is a Certified Shopify Development Partner for UK brands; custom Liquid themes, Shopify Plus, store migrations, and headless Hydrogen builds. Fixed price. 7-day delivery guarantee.
WHY PARTNER CERTIFICATION MATTERS
Your store is not a side project for us. It's our certified speciality.
Audited before every handover. Code delivered to your GitHub on launch day.
Shopify certifies partners who demonstrate advanced Liquid coding, Shopify Plus architecture, and Checkout Extensibility. Not every Shopify developer qualifies.
Shopify verifies partner submissions: real store builds, client references, and performance data. Portfolio claims cannot be fabricated in the partner programme.
Partners get priority support from Shopify's engineering team and early access to features like Checkout Extensibility, B2B, and Hydrogen; so your build isn't behind the curve.
Any developer can put "Shopify Expert" in their portfolio. Shopify Partner certification requires passing technical assessments, submitting verified builds, and maintaining active engagement with Shopify's platform updates. We do all three.
Shopify is the UK's most widely used ecommerce platform; powering over 1 million UK-based businesses. The infrastructure is excellent. The average Shopify store's conversion rate is not: most UK stores run on generic themes from Dawn or Refresh, the same template used by 200,000 other stores, and wonder why their mobile add-to-cart rate is under 1%.
FactoryJet designs in Figma first; every page mockup approved before we write a line of Liquid; then builds in Shopify's native languages so your theme loads fast, passes Core Web Vitals, and your team can edit content without touching code. We've built Shopify stores for UK brands in London, Manchester, Birmingham, Leeds, Edinburgh, and Glasgow since Shopify launched its UK operation.
Custom theme on your existing store
Full Shopify store built from scratch
WooCommerce or Magento migration
Shopify Plus with B2B features or headless Hydrogen
Most UK Shopify stores leave 50–70% of revenue on the table. Not because the product is wrong; because the storefront is built for convenience, not conversion.
The average UK Shopify store using a theme-store template loads in 4–6 seconds on mobile. Google data shows 53% of mobile users leave after 3 seconds. Your ad spend is evaporating before a single product image loads.
The same Dawn or Refresh theme layout used by 200,000 other Shopify stores won't communicate what makes your product different. Your customer needs trust signals, imagery, and a CTA hierarchy designed for how they actually shop; not Shopify's default template.
A mid-tier UK Shopify agency charges £15,000–£50,000 for a custom theme build; before retainers, app configuration, or migration fees. FactoryJet delivers the same Figma-first design, Liquid engineering, and Lighthouse audit at fixed price. Our specialised team has been building ecommerce since 2005.
Design approval before engineering, staging store before DNS switch, Lighthouse audit before sign-off. Every build follows the same five-stage process.
A 30-minute store audit. We review your current platform, catalogue, traffic, and conversion data to define the right Shopify architecture before scoping a single line of work.
Full Figma mockups for homepage, product page, collection page, and cart. You approve desktop and mobile before we write a line of Liquid. Two revision rounds included.
Custom Liquid theme or Hydrogen build with daily commits to your GitHub. Staging store URL available within 48 hours. Products, collections, and metafields configured.
Full checkout flow tested across Stripe, PayPal, and Shop Pay. Cross-browser and device testing on iOS, Android, Chrome, Safari, and Firefox. Lighthouse audit run before sign-off.
DNS transfer, Google Analytics 4 and Search Console setup, sitemap submission, and a recorded handover walkthrough. Your theme code and all credentials delivered to your GitHub.
5 Stages · 3–5 Weeks to Launch · Figma Approval Before Build · Zero Downtime Launch
From a custom Shopify theme on an existing store to a full Shopify Plus B2B platform; we scope the right engagement for where your business is and where it's heading.
A Shopify theme built from scratch in Figma, then coded in Liquid with custom sections your team can edit from the theme editor; no developer needed for day-to-day content changes.
Clients average 2.3× improvement in mobile add-to-cart rate vs. generic themes.
Complete store configuration from scratch: product catalogue import, collections architecture, payment providers (Stripe, PayPal, Shop Pay), shipping zones, tax setup, and launch with DNS transfer.
Complete Shopify launch; theme, products, payments; in 3–5 weeks.
Checkout Extensibility, B2B wholesale portal with net terms and company accounts, multi-storefront management, and Shopify Flow automation for UK merchants scaling past £500K/year.
Required for brands needing custom checkout UI or B2B features.
Full data migrations from WooCommerce, Magento, BigCommerce, PrestaShop, and custom platforms; preserving products, customers, order history, and SEO URL structure with 301 redirects.
Zero downtime launch day. All redirects in place before DNS switch.
Decouple your storefront from Shopify's backend using Hydrogen (React/Remix) for sub-1-second page loads, full design freedom, and custom UX impossible within standard Liquid themes.
Best for UK brands doing £3M+/year where a 0.5% conversion lift = £15K+ annually.
Install, configure, and theme-integrate any Shopify App Store app; reviews, subscriptions, bundles, loyalty, upsell. Build custom private apps via the Admin API when off-the-shelf solutions don't fit.
Klaviyo, ReCharge, Gorgias, Yotpo, Bold, and 50+ integrations delivered.
improvement in mobile add-to-cart rate with a custom Shopify theme vs. generic
average across FactoryJet Shopify builds since 2020
Shopify stores built and launched across DTC, B2B, and enterprise brands globally
since FactoryJet began building e-commerce in 2005
milestone-paid Shopify builds with full code ownership from day one
senior Figma design, Liquid engineering, and Lighthouse performance; predictable from quote to launch
We build in Liquid and Hydrogen; Shopify's own languages; so your theme performs at platform speed, not plugin speed.
Shopify Liquid
Clean, well-commented Liquid with custom section schemas; your team edits from the theme editor, no code required.
Shopify Hydrogen
Headless React/Remix via the Storefront API. Streaming SSR delivers sub-1-second page loads that standard Liquid can't match.
Checkout Extensibility
Custom checkout UI and post-purchase pages for Shopify Plus; required since Shopify deprecated checkout.liquid in 2024.
Klaviyo Email Flows
Welcome, abandoned cart, browse abandonment, back-in-stock, and post-purchase flows; matched to your brand, not Klaviyo defaults.
Shopify powers over 1 million UK businesses; more than any other hosted ecommerce platform. UK ecommerce was worth £262 billion in 2024, the second largest in Europe. The infrastructure is exceptional. The average UK Shopify store's conversion rate; around 1.3%; is not.
CONVERSION MATHS
Monthly visitors
5,000
AOV
£60
Old CVR
1.0%
New CVR
2.3%
+£37,800/yr
additional annual revenue from the same traffic
UK CITIES WE BUILD FOR
UK ecommerce market value in 2024
second largest ecommerce market in Europe; IMRG 2024
UK businesses using Shopify to run their ecommerce
more than any other hosted ecommerce platform in the UK
better checkout conversion on Shopify vs. other platforms
Shopify Plus checkout data; Shop Pay, one-tap checkout
Not all Shopify development options deliver the same result. Here's what the decision actually looks like when you compare side by side.
Same Figma design, Liquid engineering, and Lighthouse audits as a £20,000 UK Shopify agency project; without the six-month timeline or retainer lock-in.
| Feature | FactoryJet | UK Shopify Agency | Freelancer | Theme Store |
|---|---|---|---|---|
| Custom Figma design (not a premade theme) | ✓ Yes | ✓ Yes | Partial | ✗ No |
| Shopify Partner certification | ✓ Certified | Varies | ✗ Rarely | N/A |
| Delivery timeline | 3–5 weeks | 3–6 months | 4–10 weeks (unreliable) | ~1 week (you configure it) |
| Shopify Plus capability | ✓ Full | ✓ Full | Partial | ✗ No |
| Full migration (products, orders, customers) | ✓ Yes | ✓ Yes | Partial | ✗ No |
| Lighthouse 95+ performance on delivery | ✓ Guaranteed | Varies | Varies | ✗ No |
| Technical SEO built in | ✓ Yes | Add-on | ✗ Rarely | ✗ No |
| Code ownership (your GitHub repo) | ✓ Day One | After contract | ✓ Yes | ✓ Yes |
| Fixed-price contract (no hourly billing) | ✓ Always | ✗ Hourly | Partial | ✓ Fixed |
Prices and timelines reflect typical UK market ranges as of 2026. FactoryJet fixed-price contracts available for all Shopify tiers.
"FactoryJet delivered our Shopify store in 7 days; custom theme, full product catalogue, and all our payment methods live. The mobile speed was a revelation after our old WooCommerce site."
Ricky B; Founder, Belle Maison
Artificial plants & home décor
"Migrating from Magento was something every UK agency quoted us £30K for. FactoryJet did it properly; zero data loss, all our SEO URLs preserved; at a fraction of the cost."
Vishal; Director, Bombay Petals
B2B artificial plants & décor
"The Figma-first process was brilliant; we saw every page on desktop and mobile before a line of code was written. No surprises at launch. The Lighthouse score was 97 on day one."
Kiran M; Founder, Impulse Branding
Branding & promotional products
Most UK brands don't want a marketplace gig; they want to hire a Shopify developer UK who has actually shipped revenue-generating stores. Every FactoryJet engagement gives you a dedicated Shopify expert who designs, builds, and launches your store end to end, then stays reachable after go-live.
PROJECT BASED
One-off Shopify Build
Design, build, and launch; delivered in 7 days for up to 5 pages. Fixed scope, fixed deadline.
RETAINER
Ongoing Shopify Expert
Monthly theme work, app integrations, and CRO; the same engineer throughout. No account-manager handoffs.
ALSO AVAILABLE
Founder · FactoryJet
"Returns on your time; that's what I hold every project to. If we can't show you where the conversion lift came from, we don't deserve the next one."
30-min free store audit. No pitch. No pressure.
FactoryJet has been building ecommerce since 2005. We know what moves the needle on a Shopify product page; and what looks impressive in a proposal but doesn't affect your conversion rate.
A Shopify theme's job is to sell. We design around your specific customer's decision-making process; where trust signals go, when the sticky cart appears, where to put the review count. These are conversion decisions backed by 500+ builds of data, not aesthetic opinions.
We show you desktop and mobile mockups for every key page before opening a code editor. If the direction is wrong, we fix it in Figma; not after three weeks of engineering. This is how we deliver in 3–5 weeks when traditional UK agencies quote six months.
The full Liquid codebase lands in your GitHub repository the day you go live. No proprietary builder, no FactoryJet platform subscription, no lock-in. Any Shopify developer can maintain it. You walk away with a real, documented codebase; not a dependency.
FREQUENTLY ASKED QUESTIONS
The questions we answer on every UK Shopify discovery call; answered here, without the runaround.
PRICING & TIMELINE
FactoryJet builds custom Shopify stores for UK brands on a fixed-price, milestone-paid basis. A custom Liquid theme on an existing store starts from a confirmed quote after our 30-minute discovery call; we price after we understand scope, not before. UK Shopify agencies typically charge £10,000–£50,000 for the same work. What you pay us includes: Figma design (homepage, PDP, collection, cart), Liquid build, app configuration, technical SEO, Lighthouse performance audit, and code delivery to your GitHub on launch day. No hourly billing, no scope-creep invoices.
A custom theme applied to an existing store takes 2–3 weeks from design sign-off. A full Shopify store build from scratch; theme, product catalogue, payment configuration, shipping, apps, and launch; takes 3–5 weeks. Shopify Plus or headless Hydrogen builds run 6–10 weeks depending on B2B complexity, number of storefronts, or custom app requirements. We give you a firm timeline after the discovery session, not a range, because scope drives everything.
Yes. Our 7-day delivery guarantee covers standard Shopify store builds and custom theme applications to existing stores. Not all Shopify projects qualify; complex migrations, multi-storefront Plus builds, or stores with large product catalogues take longer by necessity. For straightforward builds: custom theme design, core pages, payment setup, and launch; we deliver in 7 days. We confirm this during discovery.
We work fixed-price and milestone-paid. Every Shopify build is scoped upfront with no hourly billing and no scope-creep invoices. Building Shopify stores for brands since Shopify launched in 2006 means we estimate accurately on the first call, so the quote you sign is what you pay. Payment is split into milestones: typically a deposit before design, a second payment at development kick-off, and a final payment at launch; so you are never paying for work that has not been delivered.
PLATFORM & TECH
Standard Shopify works well for most UK DTC brands doing under £500K–£1M per year in revenue. Shopify Plus is worth the investment when you need: custom checkout UI via Checkout Extensibility, a B2B wholesale portal with company accounts and net terms, multi-storefront management, advanced Shopify Flow automation, or dedicated Shopify support. We make this assessment during discovery and will not push you to Plus if you do not need it.
Headless Shopify rebuilds your storefront in Hydrogen (React/Remix) while keeping Shopify as the backend for inventory, orders, and checkout. The result is sub-1-second page loads, full design freedom, and custom UX impossible within standard Liquid. Most UK brands under £3M per year do not need headless; the additional build and maintenance cost outweighs the benefit. Above that, a meaningful conversion rate improvement typically pays for it within 6–12 months.
Yes to both. We integrate any Shopify App Store app into your theme: reviews (Yotpo, Okendo, Judge.me), subscriptions (ReCharge, Skio), loyalty (Smile.io, LoyaltyLion), upsell (CartHook, ReConvert), and more. When off-the-shelf solutions do not fit your workflow, we build custom private apps using Shopify’s GraphQL Admin API and Polaris design system. All app integrations are styled to match your theme; no floating widget boxes or mismatched UI.
Yes. Shopify B2B is a core use case for UK wholesalers and trade brands. For Shopify Plus clients, we configure the native B2B features: company accounts, contact management, custom price lists per company, net payment terms (net-30, net-60), tax exemptions (relevant for UK VAT-registered trade accounts), and a dedicated B2B storefront with password-protected catalogue access. For standard Shopify, we implement B2B via apps such as Wholesale Gorilla, WholesaleX, or Locksmith for catalogue gating.
MIGRATIONS
Yes. WooCommerce to Shopify is one of our most common migrations for UK brands. We export all products (with variants, metafields, and images), customers, and order history. We map your existing URL structure and implement 301 redirects for every product and collection URL to protect your SEO equity. We test the full checkout flow on the staging store before switching DNS, so launch day has zero downtime. Most UK WooCommerce-to-Shopify migrations are complete in 3–4 weeks.
We have migrated UK stores from WooCommerce, Magento (1.x and 2.x), BigCommerce, PrestaShop, Squarespace Commerce, Wix eCommerce, Volusion, and custom-built platforms. Migration complexity depends on your product catalogue size, number of metafields, and whether you have complex pricing rules or customer segments that need rebuilding in Shopify’s data model. UK-specific considerations include VAT setup, Royal Mail and DPD shipping integration, and UK payment providers (Stripe, PayPal, Klarna, Clearpay).
Yes, if the migration is done correctly. Before any migration, we audit your current URL structure, identify which product and collection pages have Google UK rankings worth protecting, and build the redirect map before we touch anything. We implement 301 redirects for every changed URL, submit the new sitemap to Google Search Console on launch day, and monitor organic traffic for 30 days post-launch. Most UK brands see rankings recover fully within 6–8 weeks.
A standard WooCommerce or Magento to Shopify migration takes 3–5 weeks from kickoff to DNS switch. This includes: pre-migration audit (3–5 days), redirect mapping (2–3 days), product and customer data migration (3–7 days depending on catalogue size), theme setup on the Shopify staging environment (5–10 days), QA and staging review (3–5 days), and DNS cutover with post-launch monitoring. Complex migrations with custom pricing rules, large product catalogues of 5,000-plus SKUs, or multi-language requirements take 6–10 weeks. We give you a firm timeline on the discovery call once we have reviewed your current store.
SEO & PERFORMANCE
Yes. Technical SEO is included in every build. This covers: optimised title tags and meta descriptions for all product, collection, and page templates; Product schema markup for Google Shopping eligibility; BreadcrumbList schema; canonical URLs to handle Shopify’s duplicate URL patterns (?variant= URLs); compressed images with descriptive alt tags; sitemap.xml submission to Google Search Console; and Core Web Vitals optimisation. Collection page content and blog strategy are available as add-ons.
Our custom Liquid themes consistently score 90–97 on Lighthouse Performance (Shopify’s infrastructure caps some scores vs. static sites) and 100 on Accessibility, Best Practices, and SEO. Headless Hydrogen builds typically score 95-plus on Performance. We run a PageSpeed Insights audit before every handover; you see the scores before you sign off. We do not launch a store that fails Core Web Vitals.
Yes. Shopify stores built by FactoryJet include AEO (Answer Engine Optimisation) for ChatGPT, Perplexity, and Google AI Overviews: Product schema with price, availability, and review aggregation; FAQPage schema targeting “best [product]”, “how to [use product]”, and “is [product] worth it” queries; and BreadcrumbList schema for category pages. Stores built with AEO get cited in AI-generated answers; a growing traffic source that compounds with traditional SEO.
Core Web Vitals targets for all Shopify builds: LCP (Largest Contentful Paint) under 2.5 seconds on mobile; INP (Interaction to Next Paint) under 200ms; CLS (Cumulative Layout Shift) under 0.1. We achieve this through hero image preloading with fetchPriority="high", font-display:swap on all web fonts, deferred non-critical JavaScript, image lazy loading below the fold with explicit width and height attributes to prevent layout shift, and theme code optimisation to remove unused CSS. We test on PageSpeed Insights with real-world Chrome UX data before handover, because CrUX field data is what Google uses for ranking.
WORKING WITH US
Yes; 100%. The full theme codebase is delivered to your GitHub repository on launch day. You own every line of Liquid, every custom section schema, and all app integration code. Any Shopify developer can work with it in the future. No lock-in, no proprietary framework, no FactoryJet platform subscription required to keep your store running.
Three differences matter: price (fixed-price, no hourly billing, confirmed upfront), speed (3–5 weeks vs. 3–6 months at most UK agencies), and ownership (full code delivery on launch day, not held behind a retainer). We have built 500-plus Shopify stores across DTC, B2B, and enterprise brands. We understand what actually drives conversion on a product page, not just what looks good in a proposal. And as a Certified Shopify Partner, we have passed Shopify’s own technical assessment.
For SMB and DTC brands in the UK, FactoryJet makes a strong case: Certified Shopify Partner status, custom themes built by senior engineers, fixed pricing, and 7-day delivery on standard store builds. The best Shopify development agency UK for your specific situation depends on scope. A brand heading to Shopify Plus needs a certified Shopify Plus agency UK, while a first store needs speed and conversion fundamentals. Whoever you evaluate among UK Shopify development companies, ask for store speed scores, Lighthouse audits, and conversion before/afters; not just portfolio screenshots.
Yes. Every Shopify project includes a 30-day post-launch support window for bug fixes, minor adjustments, and launch questions. Beyond that, FactoryJet offers monthly retainer plans: dedicated Shopify development hours, same-day priority bug response, and access to the engineer who built your store. Common retainer work includes new collection page builds, app integrations, Klaviyo flow updates, seasonal landing pages for peak trading periods (Christmas, Black Friday, January sales), and performance optimisation reviews.
In 30 minutes, we'll audit your current store or platform, identify the specific pages losing you the most revenue, and give you a fixed price to fix it. No pitch. No pressure. An honest assessment from engineers who've built 500+ stores.
Fixed price. Full code ownership. Certified Shopify Partner. 500+ stores delivered.