E-Commerce Development26 min readOct 22, 2026

Best Ecommerce SEO Agencies in the UK (2026): 10 Checked

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"Ten UK ecommerce SEO agencies for Shopify, Magento, WooCommerce and large catalogues, each checked on its own website on 21 October 2026: where it is based, the platforms it names, what its ecommerce SEO page covers, and the prices it publishes. FactoryJet wrote this list and is on it, last."

Key Takeaways

  • 1There is no single best ecommerce SEO agency in the UK. Match the firm to your platform and size: Shopify (Eastside Co, StudioHawk UK, s360 UK), Magento and Adobe Commerce (Envisage Digital, Polaris), big catalogues and migrations (Edge45, Bring Digital, Seed), links or a small senior team (Reboot Online, Glass Digital).
  • 2Every fact below was read on each firm’s own website on 21 October 2026. Nobody paid to be here, the order is not a ranking, and FactoryJet, which wrote the list, is last.
  • 3We read five of the lists that rank for this search. All four written by agencies put their own firm first, and between them the five named 60 agencies, only 7 of them more than once.
  • 4Published prices are rare. Polaris prints £3,000 to £19,500 a month by tier and Reboot Online a £2,000 monthly minimum. UK guides put ecommerce SEO at about £1,500 to £10,000+ a month.
  • 5Three of the ten outside firms name all five ecommerce jobs on their own pages (faceted navigation, migrations, product schema, Merchant Center and AI search): Eastside Co, Edge45 and Seed. Polaris names four and sells migrations as a separate service. Only four name faceted navigation.

The short answer

The best ecommerce SEO agency in the UK is the one that knows your platform and can show a result on a store like yours. On a Shopify store, look at Eastside Co, StudioHawk UK and s360 UK. On Magento or Adobe Commerce, Envisage Digital and Polaris. With a big catalogue or a platform move coming, Edge45, Bring Digital and Seed. If you mainly need links, Reboot Online; for a small senior team with revenue-share terms, Glass Digital.

We read every firm’s own website on 21 October 2026. Nobody paid to be listed, and the order is not a ranking. FactoryJet wrote this guide and is on it, last.

Search still sells products in the UK. Online sales were 27.3% of all UK retail in August 2026 (ONS series J4MC), and Ofcom found that about 30% of UK searches now show an AI Overview (Ofcom Online Nation 2025). An ecommerce SEO agency’s job is to get your category and product pages into both.

Search Google UK for “ecommerce seo agency uk” and many of the top results are lists of agencies. We opened seven of them on 21 October 2026. One blocked us, one no longer exists (it returns HTTP 410) and one had no list, so we read the archived copy of the missing one and five in total. All four lists written by agencies put their own firm in first place.Between them the five named 60 agencies, and only 7 appeared on more than one list. Google’s AI Overview for the same search quoted a price of “£750 to £3,000+” a month; the only page we found with that range was one of those self-ranking lists, which gives no source for it.

So this guide starts from each agency’s own website. For every firm we noted where it is based, which platforms it names, what its ecommerce SEO page actually covers, one result it publishes for an ecommerce client, and any price it prints. Every fact is dated and linked.

A note on who wrote this. FactoryJet builds online stores and runs ecommerce SEO for UK stores, so we are on this list, in the last group. Listing yourself is common on pages like this; it is a good reason to read every list, ours included, with care. This list shares no firm with our list of the best SEO agencies in the UK apart from us: that one covers every kind of business, this one only online stores.

A few terms first. Category pages (also called collection or PLP pages) list products of one type, like “women’s trainers”. Faceted navigation is the set of filters on those pages. A migration is moving the store to a new platform, domain or URL structure. Product schema is code that tells Google a product’s price, stock and reviews. Google Merchant Center is where you send product data so items can appear in Google’s shopping results. GEO (generative engine optimisation) means work aimed at AI answers such as ChatGPT and Google AI Overviews.

The UK ecommerce SEO agencies at a glance

Scan this first. Find the rows that match your platform and size, then read those profiles in full.

AgencyWhere basedTypePlatforms namedBest for
Eastside CoLondon (54 Poland Street), with an office in BirminghamShopify and Shopify Plus agency with an in-house SEO teamShopify and Shopify Plus onlyA Shopify or Shopify Plus store that wants developers and SEO people in the same building.
StudioHawk UKLondon (New Inn Yard, Shoreditch); sister offices in Melbourne, Sydney and AtlantaSEO-only agency, UK arm founded in 2019Dedicated Shopify SEO page; its FAQ also names WooCommerce, Magento and BigCommerce as common platformsA direct-to-consumer brand on Shopify that wants an SEO specialist with digital PR in the same team.
s360 UK (formerly Reload Digital)London (The Typewriter Building, Borough High Street); part of the Danish s360 group since March 2024Ecommerce marketing agency with SEO pages for Shopify, Magento and BigCommerceShopify Plus, Magento and BigCommerceA fashion, beauty or lifestyle brand on Shopify Plus or Magento that sells in more than one country.
Envisage DigitalBournemouth (Space House, Oxford Road)Developer-led Magento and Adobe Commerce agency with in-house SEOMagento, Adobe Commerce, Hyvä, Shopify, BigCommerce, WooCommerce and LaravelA Magento or Adobe Commerce store, especially a trade or B2B one, that needs SEO fixes done in the code.
Polaris AgencyChalfont Park, Gerrards Cross, Buckinghamshire (listed on its site as its London office); its site also links Polaris Ireland and Polaris USASEO and GEO agency with a detailed ecommerce practiceShopify and Shopify Plus, Salesforce Commerce Cloud, Adobe Commerce, BigCommerce and WooCommerceA larger retailer on Adobe Commerce or Salesforce Commerce Cloud with a big catalogue and many filters.
Edge45York (The Guildhall)Specialist SEO agency, formed in 2015, with an ecommerce and a Shopify SEO practiceShopify (dedicated page), WooCommerce, BigCommerce, Adobe Commerce, Wix, Squarespace, PrestaShop and OpenCartA Shopify or WooCommerce store with filters, a big range or a migration coming up, on a mid-size budget.
Bring DigitalManchester; owned by Dark Matter Commerce since 2023Ecommerce-focused digital marketing agency with a team of more than 20 SEO specialistsShopify and BigCommerce (named for technical audits); sister agencies in the group also build on AdobeAn established UK retailer with a large catalogue that wants SEO next to paid media and Shopping.
SeedBrighton (Pavilion View, New Road)Performance marketing agency founded in 2015, B Corp certified, around 40 staffNone named on its ecommerce SEO page; a case study covers a move from WooCommerce to ShopifyA growing store that wants every item on the ecommerce SEO checklist from a B Corp agency.
Reboot OnlineAddress in London (High Road, N12); a fully remote team across the UKSEO and digital PR agency, founded in 2012, 80 staffPlatform pages for Shopify, Magento, BigCommerce, Wix and WordPressA store whose site is in good technical shape but which lacks the links to compete for big category terms.
Glass DigitalDurham (Belmont Business Park), single office13-person agency running SEO, GEO, PPC and affiliate for UK ecommerce brands, trading since 2014No platform list; a Magento 1 to Magento 2 migration is named in a client testimonialA UK online retailer that wants a small senior team and is open to paying partly on results.
FactoryJet (that is us)Works remotely with UK clients and schedules calls in UK business hoursEcommerce build and SEO team; 500+ businesses served since 2014Shopify and Shopify Plus, WooCommerce, Magento (Adobe Commerce) and BigCommerceA store that wants the people who write the SEO plan to also change the code.

How we built this list

  1. Start from the search results. We pulled Google UK results and the “People also ask” questions for 16 ecommerce SEO searches on 21 October 2026, including “ecommerce seo agency uk”, “shopify seo agency”, “magento seo agency” and “ecommerce seo cost uk”.
  2. Read the lists that rank. We counted which agencies each list names and where each publisher put itself.
  3. Check each agency on its own site. We checked 19 agencies’ ecommerce SEO, about, contact and pricing pages on 21 October 2026. Every description below comes from those pages and links to them.
  4. Keep only ecommerce work. A firm made the main list if its own site shows an ecommerce SEO service and named ecommerce clients. The firms we checked but did not profile are listed further down, with the reason.
  5. No scores we cannot prove. We have not hired these firms, so there are no star ratings or rankings. We say who each one suits and give one question worth asking it.
  6. Prices only from the firm. Where a firm prints a price, a minimum or a budget band, we copy it exactly and link the page. We never guess another company’s price.

What each agency’s ecommerce SEO page covers

Five jobs separate ecommerce SEO from ordinary SEO: controlling filter pages, moving platforms safely, product schema, Merchant Center product data and visibility in AI answers. This table shows which of the five each firm names on its own ecommerce SEO pages. “Not named” means we did not find it on the pages we read, not that the firm cannot do it, so ask.

AgencyFaceted navigationMigrationsProduct schemaMerchant Center or Shopping feedsAI search
Eastside CoNamedNamedNamedNamedNamed
StudioHawk UKNot namedSeparate pageNot namedNot namedSeparate page
s360 UK (formerly Reload Digital)Not namedNamedNamedNot namedNamed
Envisage DigitalNot namedNamedNamedNot namedNamed
Polaris AgencyNamedSeparate pageNamedNamedNamed
Edge45NamedNamedNamedNamedNamed
Bring DigitalNot namedNamedNot namedNamedNot named
SeedNamedNamedNamedNamedNamed
Reboot OnlineNot namedNot namedNamedNot namedNamed
Glass DigitalNot namedNamedNamedNot namedNamed
FactoryJet (that is us)NamedNamedNamedNamedNamed

Three of the ten outside agencies name all five: Eastside Co, Edge45 and Seed. Polaris names four and sells migrations as a separate service. Eight name AI search on their own pages, but only four name faceted navigation, the job that most often wastes a large store’s crawl budget.

Which UK ecommerce SEO agencies suit a Shopify or Shopify Plus store?

Shopify creates its own SEO problems: the same product at two web addresses, filter pages Google can crawl without end, and limits on what you can change in the theme. These three show Shopify work on their own sites. Eastside Co does nothing but Shopify.

Eastside Co

Based: London (54 Poland Street), with an office in Birmingham. Type: Shopify and Shopify Plus agency with an in-house SEO team.

Eastside Co builds on Shopify and runs SEO for Shopify stores only, with its SEO specialists working next to its Shopify developers. Its SEO page names the problems Shopify creates: duplicate pages from variants and filters, and the structured data a theme outputs. It also covers hreflang through Shopify Markets for stores selling abroad. It says it was one of the first three UK agencies accredited as a Shopify Plus Partner and has completed more than 60 migrations.

  • Best for: A Shopify or Shopify Plus store that wants developers and SEO people in the same building.
  • Platforms named: Shopify and Shopify Plus only
  • Ecommerce clients named on its site: Carex, Chelsea Football Club, Volkswagen, Unilever, Scandibørn
  • Price: No SEO price published. The contact form shows project budgets from £5,000 to £100,000 for any type of project.
  • Worth asking them: Which of the 60+ migrations it lists came from your current platform, and what organic traffic did that store keep in the first three months.

Source, read 21 October 2026: eastsideco.com/shopify-seo-experts

StudioHawk UK

Based: London (New Inn Yard, Shoreditch); sister offices in Melbourne, Sydney and Atlanta. Type: SEO-only agency, UK arm founded in 2019.

StudioHawk does SEO and nothing else. Its ecommerce page lists category and subcategory content, product page work, page speed, technical audits, link building and digital PR, with migrations sold as a separate service. It says it has no account managers, so you deal with the SEO people directly, and it does not use lock-in contracts. The client list leans towards fashion, beauty and food brands.

  • Best for: A direct-to-consumer brand on Shopify that wants an SEO specialist with digital PR in the same team.
  • Platforms named: Dedicated Shopify SEO page; its FAQ also names WooCommerce, Magento and BigCommerce as common platforms
  • Ecommerce clients named on its site: Damson Madder, Refy, Reebok, PRESS, New Balance, GRIND, RIXO, Naturisimo
  • A result it publishes: GRIND: "386% increase in organic search revenue, Sep 2024 vs Sep 2022". Damson Madder: "558% increase in clicks through to product pages".
  • Price: No price published. It says a minimum spend applies but gives no figure.
  • Worth asking them: Who on the team would run your account, given that it has no account managers, and how its digital PR links reach category pages.

Source, read 21 October 2026: studiohawk.co.uk/seo-services/ecommerce-seo/

s360 UK (formerly Reload Digital)

Based: London (The Typewriter Building, Borough High Street); part of the Danish s360 group since March 2024. Type: Ecommerce marketing agency with SEO pages for Shopify, Magento and BigCommerce.

Reload Digital joined the s360 group in March 2024 and the site now trades as s360 UK, so search for both names. Its SEO page covers migrations to a new domain, platform or site structure, structured data, and the move to AI-generated search results. It looks at which products, collections and customer groups make the most money before choosing what to work on. It says it is a Shopify Plus Partner with over 100 Shopify brands behind it, and that its ecommerce SEO work spans 10 countries.

  • Best for: A fashion, beauty or lifestyle brand on Shopify Plus or Magento that sells in more than one country.
  • Platforms named: Shopify Plus, Magento and BigCommerce
  • Ecommerce clients named on its site: Wrangler, Bluebella, Nuxe, Philip Kingsley, Emma Bridgewater, LuxDeco, Astrid & Miyu, Victoria Beckham
  • A result it publishes: Bluebella: "74% increase in global organic revenue (vs YOY)", with conversion rate up 42% (page heading dates it to H2 2022).
  • Price: No price published. The enquiry form has no budget field.
  • Worth asking them: How the s360 group changes who works on your account, and for a result newer than the 2022 Bluebella case.

Source, read 21 October 2026: www.reloaddigital.co.uk/seo-agency/

Which agencies know Magento, Adobe Commerce and other large platforms?

Magento (now Adobe Commerce) and Salesforce Commerce Cloud stores tend to be bigger and more custom, so SEO fixes often need a developer. One of these two is a Magento build agency with SEO; the other is an SEO agency with deep Adobe Commerce and Salesforce pages.

Envisage Digital

Based: Bournemouth (Space House, Oxford Road). Type: Developer-led Magento and Adobe Commerce agency with in-house SEO.

Envisage builds Magento stores and runs SEO on them. It lists itself as a Hyvä Gold Partner and an Adobe Solution Partner (Hyvä is a faster front end for Magento). The Magento SEO page covers speed, crawling, indexing, structured data and product and category pages, and names AI Overviews and GEO. Its case studies include a UK domain change with redirects and hreflang across every Magento store view. The SEO team is small: the page says three in-house SEO specialists.

  • Best for: A Magento or Adobe Commerce store, especially a trade or B2B one, that needs SEO fixes done in the code.
  • Platforms named: Magento, Adobe Commerce, Hyvä, Shopify, BigCommerce, WooCommerce and Laravel
  • Ecommerce clients named on its site: Specialist Crafts, Flooring Hut, FootActive, Snowbee, Cladco, Poles and Blinds, Surplus Store
  • Price: No SEO price published. The enquiry form, which covers builds and SEO together, offers bands from "Under £5,000" to "£100,000+".
  • Worth asking them: Whether the three SEO specialists or the developers own your redirect map during a rebuild, and what organic traffic did after the Specialist Crafts domain change.

Source, read 21 October 2026: www.envisagedigital.co.uk/magento-services/magento-seo-services/

Polaris Agency

Based: Chalfont Park, Gerrards Cross, Buckinghamshire (listed on its site as its London office); its site also links Polaris Ireland and Polaris USA. Type: SEO and GEO agency with a detailed ecommerce practice.

Polaris has the most detailed ecommerce SEO page of any firm here. It names category page (PLP) and product page (PDP) work, Google Merchant Center and organic Shopping listings, product schema and feed quality, and faceted navigation and crawl traps on Adobe Commerce. It also checks that product content and category links can be read without relying on JavaScript in the browser, which matters for AI crawlers. It scores category pages with its own 66-point checklist, which it calls the Kartessien Index.

  • Best for: A larger retailer on Adobe Commerce or Salesforce Commerce Cloud with a big catalogue and many filters.
  • Platforms named: Shopify and Shopify Plus, Salesforce Commerce Cloud, Adobe Commerce, BigCommerce and WooCommerce
  • Ecommerce clients named on its site: Dune London, Hampers.com, Paradox London, Virginia Hayward, Blitzsport
  • A result it publishes: Dune London: "644% Increase in sales". The site says the Dune work won Best SEO Campaign at the 2025 European Search Awards.
  • Price: Published: "SME campaigns range from £3,000 - £5,000 per month", "£6,500 - £10,000 per month" for the tier it describes for challenger ecommerce brands, "£12,500 - £19,500 per month" for enterprise, and projects "starting from £5,450 + VAT".
  • Worth asking them: Which pricing tier your catalogue size falls into, and whether the person who scores your category pages also writes the fixes.

Source, read 21 October 2026: www.polarisagency.com/seo/ecommerce-seo/

Seen over his shoulder, a man with short twists in a rust overshirt works on a laptop showing a column of filter checkboxes beside a grid of product tiles, with two plain shoe boxes on the desk
Every tick in a filter column can create a new web address. Deciding which of them Google should crawl is most of faceted navigation SEO.

Which agencies handle big catalogues, filters and migrations?

If you sell thousands of products, the hard part is control: which of your filter pages Google should crawl, which category pages deserve copy, and how to move platforms without losing rankings. These three name that work on their own pages.

Edge45

Based: York (The Guildhall). Type: Specialist SEO agency, formed in 2015, with an ecommerce and a Shopify SEO practice.

Edge45’s ecommerce page reads like a technical checklist: product feeds, site hierarchy, discontinued products, duplicate pages, crawling, faceted navigation, canonical tags, internal links and JavaScript rendering. It supports migrations to a new platform, domain, URL structure or design. It also covers organic shopping features and AI-assisted product discovery, and says it works to get brands “recommended in LLMs”. It says 22 ecommerce SEO clients have rated it 5 out of 5.

  • Best for: A Shopify or WooCommerce store with filters, a big range or a migration coming up, on a mid-size budget.
  • Platforms named: Shopify (dedicated page), WooCommerce, BigCommerce, Adobe Commerce, Wix, Squarespace, PrestaShop and OpenCart
  • Ecommerce clients named on its site: Black Sheep Brewery, Northern Monk, Created Brilliance, Basco
  • A result it publishes: Black Sheep Brewery: "Organic revenue up 40% year on year" over six months.
  • Price: No price published. The contact form asks for a monthly budget from £500 to £5,000+.
  • Worth asking them: Which items on its technical list it would fix first on your store, and who writes the code for those fixes.

Source, read 21 October 2026: edge45.co.uk/services/search-engine-optimisation/ecommerce/

Bring Digital

Based: Manchester; owned by Dark Matter Commerce since 2023. Type: Ecommerce-focused digital marketing agency with a team of more than 20 SEO specialists.

Bring has no separate ecommerce SEO page; ecommerce sits inside its main SEO page, which talks about sites with thousands or tens of thousands of pages and a team of ecommerce specialists. It covers technical work, migrations, high-converting categories and Shopping feed optimisation, and says its technical audit runs over 200 checks. The client list is the most retail-heavy of any firm here. It names Shopify and BigCommerce for technical audits.

  • Best for: An established UK retailer with a large catalogue that wants SEO next to paid media and Shopping.
  • Platforms named: Shopify and BigCommerce (named for technical audits); sister agencies in the group also build on Adobe
  • Ecommerce clients named on its site: Jessops, Lakeland, Cotton Traders, The Rug Company, Yours Clothing, In The Style, Victoria Health, Land of Beds
  • A result it publishes: The Rug Company: "1,177% increase in indexed pages on the site", which it says "translated to an 88% increase in traffic".
  • Price: No price published. The contact form has no budget field.
  • Worth asking them: Who from the team of 20+ SEO specialists would be on your account, and how its Shopping feed work links to organic product listings.

Source, read 21 October 2026: www.bringdigital.co.uk/services/organic-search/search-engine-optimisation/

Seed

Based: Brighton (Pavilion View, New Road). Type: Performance marketing agency founded in 2015, B Corp certified, around 40 staff.

Seed’s ecommerce SEO page lists product pages at scale, category and subcategory structure, faceted navigation and crawl management, product schema and pagination. It has a section on free product listings in Merchant Centre, handles migrations with redirect maps and checks afterwards, and tracks brand mentions in ChatGPT and Claude with its own tool, Lumin. It says it is B Corp certified, with a B Impact Score of 94.4, and is moving to employee ownership. It also runs paid media and social, so SEO is one of several channels.

  • Best for: A growing store that wants every item on the ecommerce SEO checklist from a B Corp agency.
  • Platforms named: None named on its ecommerce SEO page; a case study covers a move from WooCommerce to Shopify
  • Ecommerce clients named on its site: Atlas Flowers (SEO); Liforme, Gusbourne and World of Books for other channels
  • A result it publishes: Atlas Flowers: organic traffic and organic revenue each "up 104%" year on year after a WooCommerce to Shopify move. The same page’s headline gives a larger figure that does not match its results section, so we quote the results section.
  • Price: No price published. The footer says "Pricing based on outcomes" and "Flexible agreements".
  • Worth asking them: What "pricing based on outcomes" means in pounds for your store, and which platforms its SEO team works on most.

Source, read 21 October 2026: helloseed.co.uk/seo/ecommerce-seo

Not sure which of these fits your store?

Our free ecommerce SEO audit crawls your store and names the ten to twenty pages worth fixing first, whoever you hire to fix them.

Get a free ecommerce SEO audit

Which agencies focus on links, or on smaller senior teams?

Two different answers to the same gap. One is a large digital PR shop for stores that need links to compete for big category terms. The other is a 13-person team that works only with UK ecommerce brands and offers revenue-share terms.

Reboot Online

Based: Address in London (High Road, N12); a fully remote team across the UK. Type: SEO and digital PR agency, founded in 2012, 80 staff.

Reboot’s ecommerce SEO page covers product listing page and product page templates, and treats category pages as the ones that target the biggest commercial searches. Its strength is links: it runs everything from links on manufacturer websites to data-led digital PR campaigns. Its Shopify page adds site structure, speed, indexing, structured data and GEO. It says it works with online shops and marketplaces; OnBuy, a UK marketplace, is on its client list.

  • Best for: A store whose site is in good technical shape but which lacks the links to compete for big category terms.
  • Platforms named: Platform pages for Shopify, Magento, BigCommerce, Wix and WordPress
  • Ecommerce clients named on its site: OnBuy, MattressOnline, Showers to You, Faraway Furniture, Golf Support, The Bed Slats Company
  • A result it publishes: Showers to You: "over 200 links … across 12 campaigns, with an average DR of 66" in six months (a links figure; the page gives no revenue number).
  • Price: Published minimum: "We work with clients from £2k monthly investment upwards."
  • Worth asking them: Which of your category pages its PR links would point at, and how it reports revenue from them rather than link counts.

Source, read 21 October 2026: www.rebootonline.com/services/ecommerce-seo/

Glass Digital

Based: Durham (Belmont Business Park), single office. Type: 13-person agency running SEO, GEO, PPC and affiliate for UK ecommerce brands, trading since 2014.

Glass Digital works only with UK ecommerce brands and says so plainly: it does no social, creative, email or web build. Its about page lists migrations, category architecture and GEO, with AI citations tracked in ChatGPT, Google AI Overviews and Perplexity. It says technical work and consultation come free inside its SEO service, that some clients pay a share of the revenue it generates instead of a fee, and that clients stay an average of four years. It lists past clients separately from current ones.

  • Best for: A UK online retailer that wants a small senior team and is open to paying partly on results.
  • Platforms named: No platform list; a Magento 1 to Magento 2 migration is named in a client testimonial
  • Ecommerce clients named on its site: Tefal, Ramsdens, H&T, Charles Clinkard, Cult Furniture, Dormeo, Boutique Camping, Sofas by Saxon
  • A result it publishes: RW4Y: "290% increase in organic revenue" from January 2019 to January 2022.
  • Price: No price published. It says it has a minimum monthly investment and offers revenue-share terms on some accounts.
  • Worth asking them: How its revenue-share terms are measured in GA4, and which current client looks most like your store.

Source, read 21 October 2026: glass.digital/about-us/

Which agency builds the store and does the SEO in the same team?

One entry here, and it is ours, so read it with that in mind. Eastside Co and Envisage Digital above also have developers and SEO people under one roof.

FactoryJet (that is us)

Based: Works remotely with UK clients and schedules calls in UK business hours. Type: Ecommerce build and SEO team; 500+ businesses served since 2014.

FactoryJet builds and supports online stores, and the same developers carry out the SEO fixes. On Shopify that means editing Liquid templates directly: canonical tags, filter pages that waste crawl budget, theme duplicates and content that only appears after JavaScript runs. Engagements cover a technical crawl and fix list in month one, category keyword mapping and copy, product structured data, Core Web Vitals, editorial links and GA4 revenue tracking. FactoryJet is a registered Shopify Partner. Marketplace listings on Amazon or eBay are scoped separately.

  • Best for: A store that wants the people who write the SEO plan to also change the code.
  • Platforms named: Shopify and Shopify Plus, WooCommerce, Magento (Adobe Commerce) and BigCommerce
  • Ecommerce clients named on its site: Small and mid-size online stores
  • Price: No rate card. The price is fixed in writing after a free audit call, and engagements run month to month.
  • Worth asking them: To see the fix list for your own store from the free audit before you agree to anything.

Source, read 21 October 2026: factoryjet.com/uk/ecommerce-seo

Other agencies we checked

These firms came up in the search results or in other lists. We read their sites on the same day and kept the notes here so you can see what was checked, not only what made the cut.

AgencyWhat we found on 21 October 2026
YellowballLondon WooCommerce and WordPress build agency with an ecommerce SEO page. Publishes SEO prices on two pages that differ: "start from just £2,000 per month" on its SEO page and "start from just £1,500/month with flexible 3-month minimum terms" in its cost guide.
Victory DigitalNine-person agency in Barnstaple, North Devon, with a Shopify-focused ecommerce page. Publishes general SEO packages of £980, £1,960, £2,940 and £3,920 a month on 3 or 6 month terms; the page does not say whether VAT is included.
CeekLondon marketing agency (Charing Cross Road) with Brighton and Manchester offices. Its ecommerce SEO page puts organic Google Merchant Center listings at the front of its method. No price published.
FoundLondon search and media agency (Hatton Garden), part of Tomorrow Group, naming Adobe Commerce, Shopify and WooCommerce SEO. Runs its own search tool, Luminr. No price published.
PropellerLondon agency (Islington) mostly known for hospitality, and a Shopify Plus Partner. Its ecommerce SEO page covers faceted navigation, schema and redirects. No price published.
JDR GroupDerby agency and HubSpot partner working with ecommerce businesses since 2004. Its ecommerce SEO page names no platform. No set packages.
Aware Digital and Studio36 DigitalBoth rank on page one for "ecommerce seo agency uk", but both sites refused our requests on 21 October 2026, so we could not check them live and left them out.
Absolute Digital MediaIts site timed out on every request on 21 October 2026, so it is not profiled.

How much does an ecommerce SEO agency cost in the UK?

Usually £1,500 to £10,000 or more a month, depending on catalogue size and competition. Two UK pricing guides we read on 21 October 2026 give ecommerce-specific ranges: Ren Hao SEO puts ecommerce work at “£1,500–£8,000+/mo”, and Gorilla Marketing says monthly budgets “range from £2,000 for smaller stores to £10,000+ for competitive retail brands”. Whitehat SEO’s UK pricing guide (updated 29 July 2026) adds that competitive sectors, ecommerce among them, carry 30 to 50% pricing premiums, and that a large legacy catalogue can need £5,000 to £15,000 of upfront fixes first.

Here is what the agencies themselves print, copied exactly:

AgencyWhat its site saysKind of figure
Polaris£3,000 - £5,000 per month (SME); £6,500 - £10,000 per month; £12,500 - £19,500 per month (enterprise); projects from £5,450 + VATPrice bands
Reboot Online“We work with clients from £2k monthly investment upwards.”Minimum
Victory Digital£980/mo, £1,960/mo, £2,940/mo, £3,920/mo (15, 30, 45 or 75 hours; 3 or 6 month terms)General SEO packages
Yellowball“start from just £2,000 per month” (SEO page); “start from just £1,500/month” (cost guide)Starting prices (two pages differ)
Edge45Monthly budget options from £500 to £5,000+Enquiry form bands
Envisage Digital“Under £5,000” to “£100,000+” (builds and SEO together)Enquiry form bands

The other firms publish no SEO price. Glass Digital and StudioHawk UK both say a minimum applies without giving the figure. For the full picture by business type, including audits, day rates and VAT, see our guide to SEO cost in the UK.

What an ecommerce SEO engagement should cover

Use this as a checklist when you compare proposals. Each item links to Google’s own documentation, read on 21 October 2026.

Category and product pages

Category pages usually target the biggest buying searches (“oak dining tables”), and product pages the long, specific ones (“6 seater extending oak table”). Expect keyword mapping so two pages do not compete for one search, copy above or below the product grid, internal links between related categories, and unique product descriptions in place of the manufacturer’s text. Ask which pages the agency would fix first and why.

Faceted navigation and crawl control

Filters build new web addresses for every combination of size, colour and price. Google’s faceted navigation guide(updated 18 December 2025) says these can create infinite URL spaces and lead to overcrawling. It gives two routes: block filter pages from being crawled if they do not need to rank, or follow its rules for the ones that should. A good agency crawls your store first, because there are always more filter pages than the owner expects, and keeps the filters people actually search for (“black leather sofa”) open to Google.

Migrations without losing rankings

Moving from WooCommerce or Magento to Shopify is where stores lose the most organic revenue in one go. Google’s site move guide (updated 20 August 2026) recommends permanent server redirects such as 301 and 308, says they do not lose PageRank, and advises against redirect chains. The work is a full map of old to new addresses, tested before launch, then weeks of Search Console checks. We wrote a longer guide on replatforming without losing SEO, and if the move is to Shopify, see our UK Shopify migration service.

An older woman with short grey hair and glasses on a cord checks boxes on white shelving with a clipboard, while a man in a black t-shirt and orange beanie holds a tablet beside her in a bright stockroom
A migration is a stock check for web addresses. Every product and category page needs a new home, or its rankings go with it.

Product schema

Google’s product structured data guide splits it in two: product snippets for pages where people cannot buy (reviews, comparisons), and merchant listings for pages where they can. Merchant listing markup can carry sizing, shipping and returns details. On a store, that means merchant listing markup on every product page, with price and stock that match what the page shows.

Google Merchant Center and free listings

Products can appear in Google’s shopping results without paying for ads. Google’s free listings help page says eligible products may show on Search, Images, Lens, YouTube, Gemini, the Shopping tab and Business Profiles. It also says turning the setting on gives permission to show products but does not guarantee they will appear, and that matching depends on the data you send. Feed quality is SEO work now, and five of the ten outside agencies above name it.

AI Overviews for product searches

Google’s guide to AI featuressays there are “no additional requirements” to appear in AI Overviews or AI Mode beyond normal SEO. Ofcom found about 30% of UK searches show an AI Overview. For a store, the same groundwork helps in both: accurate product data, category copy that answers buying questions (“which oak table seats eight?”), and your brand named on sites you do not own. Ask an agency how it measures AI referrals in GA4, not only rankings.

How to choose an ecommerce SEO agency in the UK

Start with your platform, because SEO fixes on Shopify, Magento and WooCommerce are made in different places. Then check proof: one published result on a store like yours, with revenue or organic traffic, not only rankings. Google’s own advice on hiring an SEO (updated 5 June 2026) is to ask for examples of past work and how results will be explained, to give Search Console read access only at first, and to walk away from anyone who guarantees first place.

Add four ecommerce questions. Who changes the code on our store? What will you do about our filter pages? How do you measure organic revenue in GA4? What is the notice period? The answer to the first one matters most: an SEO plan that waits months for a developer earns nothing in the meantime.

If you run a Shopify store and are choosing a build partner as well, our list of Shopify Plus agencies for UK brands covers 15 firms by buyer type, and our Shopify SEO service sets out the Shopify-specific fixes.

Sources

All read on 21 October 2026: each agency’s own pages, linked in its profile and in the tables above; ONS internet sales as a share of retail, series J4MC (August 2026 value); Ofcom Online Nation 2025; Google Search Central on faceted navigation, site moves, product structured data, AI features and hiring an SEO; Google Merchant Center free listings; and the price guides from Ren Hao SEO, Gorilla Marketing and Whitehat SEO. The lists we tallied were published by 6S Marketers, 5MS, Charle, ClickSlice (archived copy, 11 May 2026) and RevenueBase.

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Frequently Asked Questions

Which is the best ecommerce SEO agency in the UK?
It depends on your platform and size. For a Shopify store, Eastside Co, StudioHawk UK and s360 UK (formerly Reload Digital) show Shopify ecommerce work on their own sites. For Magento or Adobe Commerce, Envisage Digital and Polaris. For big catalogues and migrations, Edge45, Bring Digital and Seed. For links, Reboot Online. FactoryJet, which wrote this list, suits stores that want the same team to plan the SEO and change the code.
What does an ecommerce SEO agency do?
It makes your category and product pages show up when people search for things you sell. In practice that means fixing technical problems such as duplicate product addresses and crawlable filter pages, writing copy for category pages, adding product structured data, keeping rankings through a platform move, earning links, and tracking organic revenue in GA4. Good agencies also check how your products appear in Google’s free shopping listings and in AI answers.
How much does ecommerce SEO cost in the UK?
Published UK guides put ecommerce SEO at roughly £1,500 to £10,000 or more a month. Ren Hao SEO lists ecommerce work at £1,500 to £8,000+ a month, and Gorilla Marketing says £2,000 for smaller stores up to £10,000+ for competitive retail brands, both read on 21 October 2026. Of the agencies here, Polaris publishes £3,000 to £19,500 a month by tier and Reboot Online a £2,000 monthly minimum.
Which UK ecommerce SEO agencies publish their prices?
Few do. On 21 October 2026, Polaris published monthly bands of £3,000 to £5,000, £6,500 to £10,000 and £12,500 to £19,500, plus projects from £5,450 + VAT. Reboot Online published a £2,000 monthly minimum. Victory Digital published packages from £980 to £3,920 a month, and Yellowball gave two different starting prices, £1,500 and £2,000 a month. Edge45 and Envisage Digital show budget bands on their enquiry forms.
Is it worth paying an agency for ecommerce SEO?
It is worth it when organic search can carry a real share of your sales and you have the stock and margins to serve that demand. Online sales were 27.3% of UK retail in August 2026, according to the ONS, so search matters for most shops. It is not worth it when the agency cannot change your site, because a fix list nobody implements earns nothing. Ask who writes the code before you sign.
How long does ecommerce SEO take to work?
Expect months, not weeks. In FactoryJet’s own work, technical and on-page fixes usually move rankings first, at around six to eight weeks. Category pages on competitive searches take three to four months, and organic revenue that outpaces paid channels normally takes six to nine. Google’s own guidance says no one can guarantee a first-place ranking, so treat any agency that promises one as a warning sign.
What is faceted navigation, and why does it matter for SEO?
Faceted navigation is the set of filters on a category page, such as size, colour and price. Each combination can create a new web address, so a shop can end up with far more filter pages than products. Google’s documentation says this causes overcrawling and recommends either blocking filter pages from being crawled or, if some should rank, following its rules for those addresses. Polaris, Edge45 and Seed name this work on their pages.
What is product schema, and does my store need it?
Product schema is code on a product page that tells Google the price, stock and reviews in a fixed format. Google offers two kinds: product snippets for pages that review products, and merchant listings for pages where people can buy. Merchant listing markup can include sizing, shipping and returns. If you sell online, you want merchant listing markup on every product page, checked in Google’s Rich Results Test.
How do I get my products on Google Shopping for free?
Set up a Google Merchant Center account, upload your product data and turn on free listings. Google’s help page says eligible products may show across Search, Images, Lens, YouTube, Gemini, the Shopping tab and Business Profiles. It also says the setting gives permission to show products but does not guarantee they will appear. Ceek, Polaris and Seed put organic Merchant Center work into their ecommerce SEO service.
Which agencies are best for Shopify SEO in the UK?
Eastside Co works only on Shopify and Shopify Plus, and says it was one of the first three UK agencies accredited as a Shopify Plus Partner. StudioHawk UK has a dedicated Shopify SEO page and a client list of fashion, beauty and food brands. s360 UK says it has worked with over 100 Shopify brands. If you are choosing a Shopify Plus build partner instead, read our separate list of Shopify Plus agencies for UK brands.
Which agency should a Magento or Adobe Commerce store use?
Envisage Digital in Bournemouth is a Magento build agency that lists itself as a Hyvä Gold Partner and an Adobe Solution Partner, with three in-house SEO specialists. Polaris names faceted navigation, configurable products and multi-store set-ups on Adobe Commerce. s360 UK has a Magento SEO page and says it has over 10 years of Magento SEO work. Glass Digital’s client Dormeo credits it with a Magento 1 to Magento 2 move.
Which agency suits a WooCommerce store?
None of the ten profiled here is a WooCommerce specialist, but several name it. Edge45, Polaris and Envisage Digital list WooCommerce among their platforms, and StudioHawk names it as a common platform. Yellowball, a London WordPress and WooCommerce build agency, has an ecommerce SEO page and publishes starting prices. On WooCommerce, much of the SEO set-up runs through a plugin such as Yoast or Rank Math, so ask who configures it.
Can an ecommerce SEO agency help with Amazon listings?
Mostly not. None of the ten agencies profiled here sells Amazon SEO on its ecommerce SEO page. Reboot Online says it helps online shops and marketplaces, and its clients include OnBuy, which is a marketplace in its own right. Amazon search follows different rules from Google, so treat it as a separate job with a separate specialist. FactoryJet scopes marketplace listings as their own piece of work.
How do I keep my rankings when I move ecommerce platform?
Map every old product, category and content address to its new one before launch, and use permanent server redirects. Google’s site move guide recommends 301 or 308 redirects, says they do not lose PageRank, and advises redirecting straight to the final address rather than through a chain. Keep the old and new properties in Search Console and watch crawl errors for weeks after launch. Eastside Co, Edge45, Seed and s360 UK all name migration work.
Will AI Overviews take traffic from my online shop?
Some, mostly on research searches. Ofcom found about 30% of UK searches now show an AI Overview, and 53% of adults say they see them often. On buying searches Google usually shows product listings and shopping results as well, so the effect on category pages is smaller. Google says there are no extra requirements to appear in AI Overviews beyond normal SEO, so product data and category content still do the work.
Is SEO dead now that people use AI to search?
No. Google says the same SEO practices apply to AI Overviews and AI Mode, with no special optimisation needed. Ofcom found 82% of UK adults use Google Search, which handles about 3 billion UK searches a month. AI assistants also read web pages, so a store with clear product data and named mentions on other sites is easier for them to recommend. What changes is measurement: track AI referrals in GA4 alongside Google.
Can ChatGPT do SEO for my store?
It can draft category copy, suggest product titles and explain an audit, but it cannot see your Search Console data, crawl your filter pages or change your theme. Those jobs need a person with access to the store. Use AI for drafts and checks, and keep a human in charge of redirects, canonical tags and anything that can deindex pages. Several agencies here, including Seed and Polaris, now track how AI assistants mention brands.
Can I do ecommerce SEO myself?
A small store can do a lot alone: unique product descriptions, category copy, sensible web addresses, product schema from a theme or app, and Merchant Center free listings. It gets hard with thousands of products, heavy filters, a platform move or a competitive category, because mistakes there can remove pages from Google. Many owners start with a one-off audit and do the fixes in-house.
What should I ask an ecommerce SEO agency before signing?
Google suggests asking for examples of past work, whether the agency follows Google Search Essentials, what results it expects and when, and how it will explain its recommendations. Add four ecommerce questions. Who changes the code? What happens to faceted navigation on our store? How is organic revenue measured in GA4? What is the notice period? Each profile above ends with one more question for that firm.
Should I sign a 12-month ecommerce SEO contract?
Only if you have seen the work first. StudioHawk UK says it does not use lock-in contracts, FactoryJet works month to month, and Victory Digital sells 3 and 6 month terms. Yellowball’s SEO terms say 3-month rolling terms with at least 60 days’ notice. A long contract makes most sense for a platform migration, where the work runs on a fixed plan. Get the notice period in writing.
Do I need a London ecommerce SEO agency?
No. Ecommerce SEO is national, not local, because your buyers search from anywhere in the UK. Six of the ten agencies profiled here are outside London: Edge45 in York, Bring Digital in Manchester, Seed in Brighton, Envisage Digital in Bournemouth, Glass Digital in Durham and Polaris in Buckinghamshire. Choose on platform knowledge and proof, then check the agency can meet you when you need it.
What is the difference between an ecommerce agency and an ecommerce SEO agency?
An ecommerce agency usually designs and builds the store. An ecommerce SEO agency works on getting that store found in search. Some firms do both: Eastside Co, Envisage Digital and FactoryJet build stores and run SEO, which means fixes can go straight into the code. Pure SEO agencies such as StudioHawk UK and Edge45 rely on your developer or theme to make some changes.
How is this list different from your list of the best SEO agencies in the UK?
Our general UK list covers SEO firms for every kind of business, from local trades to enterprise brands. This list is only about online stores and has no firm in common with it apart from FactoryJet. Every agency here has an ecommerce SEO page or an ecommerce client list on its own site, and we checked what that page says about filters, migrations, product schema, Merchant Center and AI search.
Why is FactoryJet on its own list?
Because we do this work, and leaving ourselves out would hide that from you. We put FactoryJet last, labelled it, and used the same profile format as everyone else, with facts taken from our own service page. Four of the four agency-written lists we read put their own firm first. Read every list on this topic, ours included, knowing who wrote it.
Bhavesh Barot - Founder & CEO
Written by

Bhavesh Barot

Founder & CEO

Founder & CEO of FactoryJet, which he started as a B2B ecommerce marketplace. FactoryJet has served 500+ businesses and builds online stores, B2B portals, AI agents and AI search.

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